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jul-2015Estrategias de mercadeo basadas en el marketing digital orientadas a la captación de nuevos clientes de las PyMES. Caso de estudio: Grupo Inter Game 2012, C.A.Marrufo Capozzi, Blanca Maria; Baron Esteban, Sandra Yeraldyn; Fermín Pulido, Susana Dayari; Molina Sánchez, Enmari Mayuli
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